Holographic temporary tattoos are labels with bright rainbow-colored effects. They change color under the light, which makes them more noticeable than other metallic tattoos. Holographic stickers are fun and perfect for parties regardless of age. But their use goes well beyond that, they are also a great tool to promote brands; Because of the great variety of designs than have been created, you can tattoo or holographic labels with your logo.
Why a temporary tattoo as a promotional tool?
The new century brought a new trend. Companies discovered a new strategy to promote their brand that is quite a novelty! “human advertising billboards.” Brands recruited people to tattoo their logo on their face, head or any other body part, and it started a rage that continues to this day!
The story begins with Jim Nelson, who was the first to carry a so-called “skinvertisement,” a portmanteau of the words skin and advertisement. In 2003, the internet company CI Host reportedly paid Jim $7,000 to tattoo their logo on the back of his head, which he couldn’t remove for at least five years.
Things got out of control, and some people went further and became walking ads for different companies; they obviously needed the money, but they could have been smarter about getting it, like Ed Moyse and Ross Harper, two students from the University of Cambridge who in 2011 had a better idea and painted the ads on their faces in exchange for money. They set out to live like this for a year to pay off their college debt.
This resulted in one idea that surpassed all the others. Temporary ads were the perfect choice for companies to raise brand awareness, and they paid people to carry these temporary tattoos on their foreheads.
Do you want a more innovative idea to advertise your brand? Temporary holographic tattoos are one of the best ways to attract new customers and to keep your brand in the top of mind of your current customers. That’s the reason why many companies who want to create strikings advertising materials resort to temporary tattoos. Would you like to purchase temporary holographic tattoos? Place your order at Holomex!
At Holomex, we are label manufacturers and global pioneers in the field of holographic security. With over 37 years of experience in the industry and a presence in most of Latin America, we offer our customers high quality holograms to combat product and document counterfeiting.
The efficiency of our processes allows us to offer very short delivery times and competitive prices.
Because of our experience we currently serve different industries: pharma, beverages, tobacco, wines and spirits, beauty and personal care, banking and finance, licensing and brand protection, electronics, chemicals and agriculture, graphic arts and packaging, high security documents, promotions and advertising.
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Contact us and ask about our products and their characteristics, we will offer you a solution that suits your needs. Place your order now!