The US market started using the shrink-wrapping technique in the early 70s in its packaging and labels. Over time, and with constant improvements, shrink wrapping became one of the most demanded wrapping techniques in the market.What is a shrink label and why do people love it so much? Learn more!
What is a shrink label?
PVC and PET shrink labels envelop the product and then shrink. Most have creative designs that occupy the entire surface, and there is the option of leaving some areas uncovered. They are used in products of different shapes and sizes. Shrink labels work with heat. The label or film is exposed to a high temperature, it shrinks and fits the exact shape of the container. This flexibility can be applied to virtually any package shape or size with a wide variety of labels.
What are the benefits of shrink labels?
One of the major reasons why so many brands prefer shrink labels is because the packaging becomes a 360-degree display, and the images and information about the brand on the label can be printed at a very high quality. It offers multiple benefits and features!
- 360° Images
- Options for digital printing, flexography, and rotogravure
- Scratch resistant
- Ideal solution for special shaped packaging
- Sustainability options (compatible with PET recycling)
- Allow for creative and innovative designs
It is a highly versatile material in every way, and for any product, from beverages and food to household cleaning products, spare parts in the automotive sector, health, and others. Would you like an original, innovative, and eye-catching label for your product? Contact Holomex!
At Holomex, we are label manufacturers and global pioneers in the field of holographic security. With over 37 years of experience in the industry and a presence in most of Latin America, we offer our customers high quality holograms to combat product and document counterfeiting. The efficiency of our processes allows us to offer very short delivery times and competitive prices.
Because of our experience we currently serve different industries: pharma, beverages, tobacco, wines and spirits, beauty and personal care, banking and finance, licensing and brand protection, electronics, chemicals and agriculture, graphic arts and packaging, high security documents, promotions and advertising.
See some of our Holomex products:
Contact us and ask about our products and their characteristics, we will offer you a solution that suits your needs. Place your order now!